This year’s “By Manufacturers, For Manufacturers” is more than a tagline. It’s a promise to create an event that is authentic to CPG — our challenges, our opportunities, our future. It’s a chance to come together to solve problems, to stretch our thinking until our brains hurt, and to be not just ready for the future, but ahead of it. Through inspiring and insightful content, we will elevate the industry by strengthening those who lead it.
For us, this is much more than a conference. It is evidence of the reimagined organization that GMA is becoming. We’re looking at what’s now, what’s new and what’s next in the CPG world, with a bias for content that will:
- Embrace new voices. We’re not content to hear ourselves talk. This year’s agenda includes an honest exchange with our critics to ask them, point blank, if they could change one thing about our industry, what would it be? Understanding the opposing narratives will help us find a better way forward. We’ll also explore how celebrity names are fueling upstart brands and how fame affects consumer loyalty.
- Redefine consumer relationships. From serious questions about the changing relationship between consumers and brands in the era of income inequality and wage stagnation to sooner-than-you-think technologies that threaten to limit your access to the consumer, we’ll dig into market-shaping trends.
- Grow as a force for good. We are a purpose-driven industry, working to create a more sustainable, socially conscious world every day. Together, we’ll discuss the balance between activism and authenticity in brand messaging, and how packaging speaks volumes about your product before it’s even opened.
We guarantee you will leave with practical, forward-looking insights that empower you, your company and the broader industry to grow. When the 2020 Leadership Forum opens, it’s our goal to have you bragging to your colleagues that you were there in 2019 when everything changed.
We’ll see you in Colorado Springs.